We reflect on a journey that began in 1925, built on a steadfast commitment to enriching lives through travel. This milestone is not merely a celebration of 100 years but a testament to the enduring values and vision that have guided our family-owned company for four generations.
To commemorate this century of exploration and discovery, we have commissioned a bespoke tartan designed by Araminta Campbell, a reflection of our brand’s identity, heritage, and the adventures we’ve shared. We invite you to unwrap the story behind this meaningful design and join us in celebrating a century of unforgettable journeys. Keep reading to discover the artistry and inspiration woven into this extraordinary tartan!
This special tartan has been thoughtfully designed in collaboration with Araminta Campbell, a distinguished Scottish luxury brand renowned for its exquisite handwoven and mill-woven textiles, crafted with a commitment to artistry, sustainability, and heritage. As the largest employer of traditional handweavers in Britain, Araminta Campbell is dedicated to revitalising Scotland’s textile industry and inspiring the next generation of artisans. Araminta Campbell’s designs are deeply rooted in the traditions of Scotland, where each piece is inspired by the natural beauty of the land and the rich heritage of craftsmanship.
As a brand, Araminta Campbell is dedicated to creating heirloom-quality products that are an ode to Scotland’s time-honored weaving techniques while supporting local communities and artisans. Every design, including our own, reflects the brand’s passion for connecting people to the land and preserving the legacy of artisanal craftsmanship. Araminta Campbell continues to shine brightly in the British luxury landscape, recently claiming a major accolade at the Walpole British Luxury Awards 2024.Â
The tartan’s dark green base has been carefully matched to Tauck’s signature brand color, symbolising the deep connection we have with the land and the natural world. The dark green base is comprised of 100 threads, a symbolic representation of our 100 years, and a tribute to the journey that has brought us to this significant moment.Â
The tartan’s colors are inspired by the natural beauty that our guests experience on their journeys with us: dark green and ivory representing the land, and blues and greys evoking the serenity of water, while the yellow threads reflect on Tauck’s history along the Yellow Roads of Europe. Within the design, 10 distinct grey checks stand out, each check representing a decade of our company’s growth and evolution. This tartan is more than just a pattern; it is a visual embodiment of our legacy and the path we have walked with our guests, who have been an extension of the Tauck family.Â
This custom design is more than just a fabric; it’s a visual embodiment of our legacy, and we hope it brings warmth and a sense of connection to your home for many years to come.
At Araminta Campbell, their textiles are a homage to the timeless craft of weaving and a beacon of support for rural mills in Scotland. In a world where the artistry of textile production is not always honored as it once was, they stand as a preserver of the industry, dedicated to upholding its legacy and ensuring its flourishing future. By commissioning the bespoke Tauck tartan, Tauck supports the continuation of these traditional skills, championing the artisans and communities who keep this craft alive. Together, Tauck and Araminta Campbell celebrate the enduring beauty of heritage while creating meaningful connections through thoughtful design.
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